The latest edition to our sewing machine family is purely here for her looks. Called Jennifer after my Auntie, as all our 6 machines are Auntie derived names, she is a beautiful 1914 Jones hand powered machine with the most gorgeous decorative decals. Compared to her ugly sisters, Jennifer is the kind of object you would definately define as glamorous.
Which leads me to ask, why can’t we have more pattern and print on everyday objects, why hasn’t Cath Kidston gone into collaboration with Singer or Janome to make a fabulous patterned sewing machine? Wouldn’t this Provence Rose print look amazing as a sewing machine.
Correct me if I’m wrong, but wouldn’t driving be nicer with cars sporting Amy Butler or Tilda prints. Obviously there are some auto shapes that lend themselves more to pattern than others – the average saloon or estate would not be as appealing printed as a Fiat 500. This Amy Butler Trumpet Flowers print would be amazing in a small car.
To get across the concept look at this gorgeous car pic from Tumblr
Why haven’t Kitchenaid or Smeg got together with Orla Kiely to produce an amazing patterned appliance for our kitchens. The Oval Stem design in Amber from AW11 would be delicious!
Couldn’t Aga team up with Joules to not only produce printed accessories for their range but some floral decals in their facelift programme?
Today’s trends are all about print and surface decoration. Are we unwilling to invest in printed items over a certain value? Maybe, but a more patterned world is great in theory.